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Brand24

Salvatorian Youth Movement

REBRANDING

Broke with stereotypes.

We prepared for Salvatorian Youth Movement (RMS for short in Polish), full of energy, joy and faith visual identification that broke with stereotypes of Catholic youth organizations. The design process required a very careful approach to

create a balanced design reflected nature of the movement without excessive use of religious symbols. Project is focused on the values ​​of the Salvatorian Youth Movement - friendship, support and positive energy.

Before

After

Logo concept

The Logo

Logo is simple, there is no sin of pride in it and can be interpreted in many ways. It can be read as a nimbus or Host and particular as a source of positive energy and emotion.

The whole system is based on beautiful emotions not on symbols, it create the image of an open community built on relationships and values.

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